This is the 10th article in a continuing monthly series chronicling the growth path of Screach, a startup based in Newcastle upon Tyne in England’s North East. Screach is an interactive digital media platform that allows users to create real-time, two-way interactive experiences between a smart device (through the Screach app) and any content, on any screen or just within the mobile device itself. We invite your feedback.
By Leo Valiquette and John Hill
They say the world is more connected than it’s ever been. You can push software to a global audience with the tap of a key, and serve customers worldwide from a desk in your living room.
Of course, the trade-off is that it’s loud out there. You’re immediately competing with the world, and you’ve got to be disciplined, dedicated or clever to be heard. So how do you go about building a market in a new country when you haven’t got millions of dollars to throw at it?
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By Leo Valiquette
As a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are TechCrunch, Polaris Venture Partners, Pando Daily, Gust and MarketingSherpa.
Median angel deal size rises as startups look for more runway amid a series A bottleneck
TechCrunch’s Kim-Mai Cutler writes about how the median size of angel deals rose to $640,000 in the third quarter of last year – a five-quarter high – as startups looked for more runway amid a bottleneck for Series A rounds. Silicon Valley Bank partnered with data company CB Insights and the Angel Resource Institute to survey different angel groups about activity in the fall of last year.
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By Francis Moran
Well, we dodged the Mayan doomsday, the solar flares that were going to scramble all electromagnetic systems on the planet and the first Times Square ball-dropping without Dick Clark in what seems like a century or two. (Although there was that terribly unfortunate incident where Anderson Cooper, who used to be a serious newsman, had to fend off bizarre sexual advances from his NYE cohost Kathy Griffin, all on live television with millions of American families watching. I don’t know about you but I would have welcomed the end of the world if it meant we could have avoided that catastrophe.)
So, now what? With my tongue only slightly in my cheek, here are the top five things I surely wish marketers would adopt as the industry’s set of resolutions for 2013.
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By Leo Valiquette
Though we took our usual holiday break in December, we still covered a lot of ground on the blog during the month. Scotland’s startup scene, the unintended consequences of Canada’s Scientific Research and Experimental Development tax credit program, and practical pointers for handing off a content marketing program were among the many topics we covered.
In case you missed any of it, here is a handy recap of our posts, as ranked by the enthusiasm of our readers:
Dec. 5: It’s that time again to put life and work in perspective, by Leo Valiquette
Dec. 12: Don’t spit your PR effort into the wind, by Leo Valiquette
Dec. 6: SR&ED and the law of unintended consequences, by Francis Moran
Dec. 20: Is this my very last blog post?, by Francis Moran
Dec. 3: Lessons from Project Glass: Why embracing technology is not optional, by Megan Totka
Dec. 17: Commercializing research in Scotland, by Maurice Smith
Dec. 4: Top 10 questions every strategic communicator should ask, by Caroline Kealey
Dec. 10: Apple versus Samsung: Samsung’s ‘out’ to escape infringement, by David French
Dec. 11: A timely post about succession planning in content marketing, by Alexandra Reid
Dec. 13: Content is the sun around which all else revolves, by Francis Moran
Dec. 19: Businesses must think like publishers, says C.C. Chapman, by Alexandra Reid
Dec. 18: Data mining, DNA or otherwise, no substitute for real customer dialogue, by Leo Valiquette
By Alexandra Reid
As a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are The Kernel, Both Sides of the Table, Venture Village, Business Insider and Financial Post.
Some entrepreneurs are more equal than others
Social decadence and a poisonous educational culture in the West is fooling a generation of young people into thinking they can pen runaway entrepreneurial success stories. But they can’t, writes Milo Yiannopoulos.
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By Leo Valiquette and John Hill
