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Twitter’s ‘Let’s fly’ updates make the social channel more friendly for users and businesses

By Alexandra Reid

Twitter recently rolled out a number of new updates that will make the social channel more user and business friendly.

Twitter’s web-based client is now more intuitive and informative for personal users and businesses, as its features have been streamlined into five simple categories: home, @connect, #discover, me and tweet. It has also (finally) rolled out brand pages, which will allow businesses to break out of the confined backgrounds and bios previously offered by Twitter and tailor pages to reflect their visual branding with more enhanced features.

Here is a quick summary of Twitter’s updates:

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