Five reasons why B2B businesses should start looking at Pinterest
By Alexandra Reid
Although still invite only, Pinterest is skyrocketing as a popular social media platform among businesses and consumers. And while it’s not critical that B2B businesses launch their own boards right away, it’s certainly worth your while to check out the site and determine if and how it could be worked into a social media marketing strategy.
I’ve played around and done the research on behalf of our clients, and thought it might be helpful if I shared my findings for other B2B businesses interested in pursuing the new social channel.
