The keys to delivering a killer pitch
By Martin Soorjoo
This is a guest post from investment coach Martin Soorjoo. We welcome your comments.
By failing to prepare, you are preparing to fail
– Benjamin Franklin
There are three undisputed truths:
- Delivering a winning pitch will often determine the survival and success of a business.
- People create their best work when they have time, space, and silence.
- Proper rehearsal is critical to delivering a professional, persuasive performance.
Yet despite these truths, most sales and investor pitch preparation takes place at the 11th hour, amid constant distraction and noise with minimal, if any, rehearsal. It’s a small wonder that most pitches are weak and ineffective and consequently fail.
The first draft of anything is shit.
– Ernest Hemingway


