Your audience will judge you by your cover
By Leo Valiquette
Earlier this year, I had the honour of being involved with Northern Lights 2012, a four-day conference that showcased economic and business development opportunities in Canada’s north, along with the social, cultural and environmental considerations that must be part of any commercial activity up there.
The emerging opportunities in the north, as well as the bargaining power its resources afford Canada on the international stage, are immense. The conference focused on the territory of Nunavut, the region of Nunavik in northern Quebec and the region of Nunasiavut in Labrador. Between them, these regions possess oil and gas reserves that dwarf western Canada’s, a diverse selection of mineral wealth, massive untapped green energy resources and new opportunities for tourism.
