Great articles roundup: Big data, content loop, content creation madness, CXO, social media sales, and startup PR
By Alexandra Reid
As a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are CIO, V3, Fast Company, MarketingWeek and Dave Fleet.
Big data analytics a big benefit for marketing departments
Today’s companies collect a lot of consumer data, but much of it sits on servers. Here’s how firms in a variety of sectors can mine that data and turn it into increased revenue (and how IT departments can help).
