Why I hate tech marketing
Two weeks ago, with more than a deliberate nod to Valentine’s Day, I wrote about why I love working in technology marketing. I have spent most of my 25-year career in this exciting, dynamic and challenging sector, and with good reason, so the benefits obviously outweigh the detractions. But every coin has a flip side, and today I’m going to talk about some of the things I truly dislike about tech marketing.


