Great articles roundup: Brand differentiation, intrapreneurs, startup pitch, startups
By Daylin Mantyka
As a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are Fast Company, Gabriel Weinberg’s Blog and ReadWriteWeb.
The sex panther formula for finding your brand’s secret sauce
Anchorman’s Brian Fantana may have been off the mark with his sex panther cologne — but his head was in the right place. Mark McNeilly writes about the importance of product differentiation and finding that secret sauce that separates your brand from the rest.
