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The season of lists

By inmedia

As the calendar year winds down, we begin to see lists, lists and more lists being released by the publications to which we subscribe. Topics for these lists range from assessing the near-term state of the technology nation, to round ups of the “best” technologies, from the greatest products of the year, to looking at where money has been spent and where it will be spent in the months ahead.

One such list, appearing on the Baseline Magazine web site, assesses the Top 20 SMB Technologies and Purchasing Trends for 2007 as well as provides some insight into where SMBs will be spending their dollars in early 2008. Is your company developing products or services for which 2008 IT dollars are already allocated? Find out here.

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Hello Bridgewater, farewell Cognos

By Francis Moran

The announcement this morning that global computer services company IBM has struck a deal to acquire Ottawa’s Cognos will end months of speculation over who would eventually claim the largest remaining independent business intelligence software company. However, the disappearance from the public markets of Ottawa’s second-largest (after Nortel) publicly traded company is sure to reignite the hand-wringing over why this town can’t seem to create and sustain many large public companies. Bridgewater Systems’ announcement earlier this month that it was planning an initial public offering will do little to assuage the angst.

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Reducing IT complexity through consolidation

CIO

By inmedia

Today’s CIO Insider newsletter points to a recent report by Forrester Research that analyzes the current state of IT and improvements that can be made. According to the article, “unnecessary IT complexity adds costs, reduces effectiveness and stalls innovation… the answer lies in strategic and ongoing consolidation.” But won’t this suggested consolidation cost a considerable amount? Yes indeed, between 10 and 25 percent of the IT budget or more in some cases. IT managers and CIOs can mitigate this expenditure by planning “consolidation as a strategic initiative; use functions that can be resourced, monitored, measured and charged for as a framework to guide consolidation; and manage consolidation as an IT transformation program.” For more tips on maximizing IT potential, read the full article.

101 gadgets that changed the world

101

By inmedia

Today’s Popgadget newsletter pointed me to a great list, 101 gadgets that changed the world. The list includes many gadgets we’ve come to rely on and others we’ve long since taken for granted. Head on over to the Belfast Telegraph to check it out.

Fueling our future

Si Fi tech

By inmedia

As part of NBC’s Green Week, the Sci Fi Tech blog has published an entry about the top eight fuels of the future. The post highlights up-and-coming fuel sources, including hydrogen, biofuels, solar, wind, batteries, tides, garbage and nuclear fusion. For all the details, click here.

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Recent Comments

  • The Future of A&R – Walabe : [...] http://francis-moran.com/marketing-strategy/top-10-questions-every-strategic-communicator-should-ask... [...]

  • Traditional Marketing is Dead – Long Live Bikini Waxer Marketing | Scalexl : [...] pointed out by Alexandra Reid on the Francis Moran website content marketing is becoming more and more like journalism. So, it is not just about the content, [...]

  • It’s Summertime…and the Networking is Easy? | THE MERRAINE BRAIN : [...] In fact, summer is perhaps one of the times least used to network, yet at the same time has shown to be the most productive time to network. People tend to be in a brighter mood compared to during the gloomy winters-especially where I am from in England! Networking needs to be fun and not approached as another chore, like mowing the lawn. (http://francis-moran.com/marketing-strategy/social-media-strategy-why-meeting-in-the-real-world-matt...) [...]

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